Mutual Opportunities
Data Analytics Engineer - Marketing
Boston, Massachusetts
Thank you to our employees for voting us one of the top places to work in Massachusetts for five consecutive years!
Overview
A career with us means you’ll work alongside exceptional people and be empowered to reach your professional and personal goals. Our employees are at the foundation of what enables MassMutual to deliver on our purpose to help people secure their futures and protect the ones they love.
We embrace the idea that we all are stronger and better through our support for one another. We strive to create a culture where employees feel valued and are celebrated for who they are.
“Since our founding in 1851, mutuality has put our policyowners at the center of everything we do. At our core, we’re a company of people helping people in their time of need, and that spirit extends to the culture we’ve built at our company. Our employees support and rely on each other each day, collaborating to deliver the best solutions for our customers and help millions more secure their future and protect the ones they love.”
Job Description
Data Analytics Engineer, Data Foundation & Journey Analytics
Full-Time, Hybrid, Boston
The Opportunity
As the Data Analytics Engineer, you will be prototyping and building data architecture that combines multiple marketing data sources, to enable a data foundation that supports marketing analytics, various marketing stakeholders to make data-driven decisions based on a high-quality and automated data environment. You will support and enable advanced sales campaigns by leveraging data to identify target audiences, optimize campaign strategies, and measure the effectiveness of marketing efforts. Additionally, you will join the workforce in building a future customer data mart, which will serve as a centralized repository for customer data, enabling more personalized and effective marketing initiatives. Furthermore, you will support AI initiatives by developing and implementing machine learning models that can predict customer behavior, optimize marketing spend, and enhance overall customer engagement.
The Team
This position is under the Data Foundation & Journey Analytics team, which acts as the liaison between marketing and enterprise data/IT teams. The team is part of the Marketing Analytics and Customer Insights group, which aims to drive growth and opportunities across the organization with brand analytics, marketing technology, insights and customer engagement.
The Impact (what your days & weeks will include):
Own and enhance advanced sales opportunity campaign
Collaborate with the Data Science team to deliver machine learning model deployment and enhancements
Support Marketing customer data vision and build data infrastructure to scale book of business analysis and advanced customer analytics.
Support and build sales analytics data strategy to scale advanced sales programs
Support and drive innovative AI capabilities to discover and implement marketing and sales opportunities to drive ROI and MassMutual's competitive advantage.
Deliver concise, clear and actionable presentations to decision-makers
Communicate data in a storytelling format, engage your audience and influence them to take actions
The Minimum Qualifications
Bachelor’s degree
3+ years of experience in the areas of ETL/Data warehousing, analytics or analytical data engineering; familiar with multiple data warehouse environments
5+ years of experience with SQL or SQL like languages
3+ years of experience in data architecture, ideally in prototyping for campaign attribution model, marketing cross-sell model as well as customer journey data models with proven experience using data sources, tools, statistical principles/methodologies and techniques to improve business outcomes
The Ideal Qualifications
Master’s degree in Analytics, Applied Mathematics or Engineering with at least 5-year experience working in both insurance and financial industry.
5+ years of experience in the areas of ETL/Data warehousing, analytics or analytical data engineering.
Strong communication and collaboration skills, capability to translate complex technical concepts to business stake holders.
Strong interpersonal skills and ability to work in a team environment as well as independently
Highly experienced with data integration design for marketing application in SFMC, email marketing tools and social media marketing tools
Proven data modeling experience, solid knowledge in different data modeling types such as Star Schema, Snowflake Schema and Galaxy schema to build marketing data assets.
Experience working in Jira environment, team sharing tools as well as code repositories such as Confluence, Bitbucket, Github
Proven experience with complex statistical predictive modeling, strong story telling skills to deliver actionable insights.
Ability to lead end to end vendor data ingestion process (sftp and API)
Ability to drive and manage project roadmaps in alignment with business stakeholders. Strong storytelling skills to convey complex data insights effectively.
Proven statistical/mathematical and analytical skills, familiarity with visualization tools such as Tableau or MicroStrategy, hands-on experience with R or Python.
What to Expect as Part of MassMutual and the Team
Regular meetings with the Marketing Analytics Team
Focused one-on-one meetings with your manager
Access to mentorship opportunities
Networking opportunities including access to Asian, Hispanic/Latinx, African American, women, LGBTQ, veteran and disability-focused Business Resource Groups
Access to learning content on Degreed and other informational platforms
Your ethics and integrity will be valued by a company with a strong and stable ethical nosiness with industry leading pay and benefits
#LI-RS1
MassMutual is an Equal Employment Opportunity employer Minority/Female/Sexual Orientation/Gender Identity/Individual with Disability/Protected Veteran. We welcome all persons to apply. Note: Veterans are welcome to apply, regardless of their discharge status.If you need an accommodation to complete the application process, please contact us and share the specifics of the assistance you need.
MassMutual will accept applications on an ongoing basis until such time as a candidate has been offered employment. The job description includes the main duties of this position, which may evolve over time. You may be required to perform other duties not listed.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment.
Salary Range: $113,100.00-$148,400.00
Hiring Process
Explore
Explore our open jobs by clicking 'search jobs' to find a position that aligns with your experience and skills. You may also consider joining our Talent Network.
Apply
Click the “apply” button on that job posting to complete and submit your application. Your application will be reviewed by a recruiter, which, due to the volume of applications received, may take some time as we carefully consider each application.
Screen
After your application has been reviewed, if you meet the qualifications for the role, a recruiter will reach out to you to start a conversation.
Interview
If you are invited for an interview, you will be scheduled to meet with the hiring manager and hiring team.
Offer
If you are extended an offer to join MassMutual and accept, your start will be contingent upon a satisfactory background check.
Hire
If you accept the offer, we will be so excited to welcome you to the MassMutual community!
If you need an accommodation to complete the application process, please contact us and share the specifics of the assistance you need.
By the numbers*
- 88% of employee respondents say they are proud to work at MassMutual
-
90
% of employee respondents say they feel encouraged to bring forth new ideas - 86% of employee respondents say MassMutual cares about and supports the well-being of their employees
*Source: 2024 MassMutual employee engagement survey
Award-Winning Culture
MassMutual is guided by a single purpose: We help people secure their future and protect the ones they love. As a company operated for the benefit of our members and participating policyowners, we are defined by mutuality and our vision to provide financial well-being for all Americans. It’s more than our company structure — it’s our way of life. We are a company of people protecting people. Our company exists because people are willing to share risk and resources and rely on each other when it counts.
We strive to embrace diversity in every sense, focusing on building a thriving community where everyone is valued, included, and feels that they belong.
At MassMutual, we Live Mutual.
How We Work
MassMutual’s flexible workplace approach combines the importance of connecting in person and the flexibility of working remotely. Our hybrid model puts collaboration first with employees coming in at least three days per week to our spectacular campus settings and also enjoying the flexibility of remote Fridays, company-wide remote weeks, and a bank of flexible remote weeks to use throughout the year.
Benefits for the whole you (and your loved ones)
There’s more to your life than your job and there’s more to your aspirations than a paycheck. We take a holistic view of compensation and benefits that provides the flexibility to create a healthy balance in your life for work, family, and community. We offer the benefits you’d expect, like medical, dental, 401(k), and generous vacation time, but we also offer ones you might not expect, like three paid days for volunteering, a $1,250 annual Well-Being Wallet, and up to 320 hours of caregiver leave.
Explore some of our offerings below. Benefit details can be found here.
Why MassMutual?
Kevin
Compliance Consultant
Seth
Service Management Consultant
Kymberly
Head of Experience Journey Mapping
where we work
Springfield Office
1295 State Street, Springfield, MA
Boston Office
10 Fan Pier Blvd, Boston, MA
New York Office
2 Park Ave,
New York, NY
Virtual
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