Mutual Opportunities
Marketing Communications Consultant - Annuity Products
Boston, Massachusetts; Springfield, Massachusetts
Thank you to our employees for voting us one of the top places to work in Massachusetts for five consecutive years!
Overview
A career with us means you’ll work alongside exceptional people and be empowered to reach your professional and personal goals. Our employees are at the foundation of what enables MassMutual to deliver on our purpose to help people secure their futures and protect the ones they love.
We embrace the idea that we all are stronger and better through our support for one another. We strive to create a culture where employees feel valued and are celebrated for who they are.
“Since our founding in 1851, mutuality has put our policyowners at the center of everything we do. At our core, we’re a company of people helping people in their time of need, and that spirit extends to the culture we’ve built at our company. Our employees support and rely on each other each day, collaborating to deliver the best solutions for our customers and help millions more secure their future and protect the ones they love.”
Job Description
Marketing Communications Consultant, MMSD Marketing Strategy
Full-Time/Hybrid, Boston or Springfield
The Team
As a member of the MassMutual Strategic Distributors (MMSD) Marketing Strategy team, you will be responsible for marketing programs supporting MassMutual’s annuity business. MassMutual annuity products are sold through unaffiliated third-party advisors and brokers. MassMutual has a solid base of third-party distribution relationships and is making aggressive, intentional investments to expand their advisor base and be a key player in this market.
The Opportunity
Using your understanding of third-party distribution and the intermediated sales model, you will build strong, collaborative relationships with the MMSD sales and relationship management teams and understand the products and competitors within the marketplace. You will share these insights with COE partners in the campaign development process to ensure program success and deepen organizational understanding of the business.
The impact
In partnership with the MMSD Marketing Strategy Lead for Annuity, Marketing centers-of-excellence (COE), product subject matter experts (SME), and internal/external creative teams, you will develop and deliver marketing programs that generate results in support of the MMSD Annuity business goals and growth targets. Additionally, you will manage Annuity line of business BAU activities, including oversight of collateral updates, posting content to digital platforms, and marketing budget tracking and forecasting. You will be responsible for managing the compliance submission, review, and approval process.
Develop and deliver integrated welcome/introduction campaigns targeting the financial professionals of newly onboarded third-party distribution partners
Create marketing programs supporting top tier distribution partners and newly launched products, creating awareness and driving adoption among financial professionals
Collaborate with MMSD distribution partners (key accounts, sales leadership and field/phone wholesalers) to create point-of-sale materials that drive successful sales interactions and lead to product sales
Lead coordination and management of all MMSD Annuity collateral and marketing assets, including compliance approvals, firm filings, posting to digital platforms, and monitoring usage; recommending low-usage pieces for elimination
Work with MM creative team or other outside agencies, developing creative briefs, providing creative direction, feedback and ensuring output is on strategy and aligns with the MM and MMSD brand guidelines
Partner with MM creative and account management teams to monitor project schedules and deadlines and ensure on time delivery
Partner with MMSD Marketing Strategy peers in development of program goals and key performance indicators (KPIs)
The Minimum Qualifications
Bachelor’s degree required
2+ years of financial services or Insurance Industry experience including knowledge of annuity products, sales concepts, competitive landscape, customer challenges and industry/regulatory trends
5+ years’ experience in marketing collateral development and operations, along with a strong understanding of material distribution processes, such as print, web, and email
3+ years’ experience with an intermediary sales process of B2B and B2C traditional marketing funnel activities across various mediums.
The Ideal Qualifications
7+ years’ experience working in financial services/insurance industry, with a solid understanding of traditional marketing funnel activities across various mediums.
Strong written & oral communication, and collaboration skills
Strong interpersonal skills and ability to work in a team environment as well as independently
Proven success juggling multiple priorities through strong project management skills, attention to detail, leadership, and collaboration in a fast-paced environment
Confident self-starter with proven leadership experience and ability to work in matrixed, collaborative organization
Demonstrated ability to provide clear direction for marketing briefs and strategic planning
Outstanding verbal and written communication and interpersonal skills
What to Expect as Part of MassMutual and the Worksite Marketing Team
Regular meetings with MMSD LI & DI distribution, product/product marketing, and COE marketing teams
One-on-one meetings with your manager
Networking opportunities, including access to Asian, Hispanic/Latinx, African American, women, LGBTQ, veteran, and disability-focused Business Resource Groups
Access to learning content on Degreed and other informational platforms
Your ethics and integrity will be valued by a company with a strong and stable ethical business and industry leading pay and benefits
#LI-RS1
MassMutual is an Equal Employment Opportunity employer Minority/Female/Sexual Orientation/Gender Identity/Individual with Disability/Protected Veteran. We welcome all persons to apply. Note: Veterans are welcome to apply, regardless of their discharge status.If you need an accommodation to complete the application process, please contact us and share the specifics of the assistance you need.
MassMutual will accept applications on an ongoing basis until such time as a candidate has been offered employment. The job description includes the main duties of this position, which may evolve over time. You may be required to perform other duties not listed.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment.
Salary Range: $99,800.00-$131,000.00
Hiring Process
Explore
Explore our open jobs by clicking 'search jobs' to find a position that aligns with your experience and skills. You may also consider joining our Talent Network.
Apply
Click the “apply” button on that job posting to complete and submit your application. Your application will be reviewed by a recruiter, which, due to the volume of applications received, may take some time as we carefully consider each application.
Screen
After your application has been reviewed, if you meet the qualifications for the role, a recruiter will reach out to you to start a conversation.
Interview
If you are invited for an interview, you will be scheduled to meet with the hiring manager and hiring team.
Offer
If you are extended an offer to join MassMutual and accept, your start will be contingent upon a satisfactory background check.
Hire
If you accept the offer, we will be so excited to welcome you to the MassMutual community!
If you need an accommodation to complete the application process, please contact us and share the specifics of the assistance you need.
By the numbers*
- 88% of employee respondents say they are proud to work at MassMutual
-
90
% of employee respondents say they feel encouraged to bring forth new ideas - 86% of employee respondents say MassMutual cares about and supports the well-being of their employees
*Source: 2024 MassMutual employee engagement survey
Award-Winning Culture
MassMutual is guided by a single purpose: We help people secure their future and protect the ones they love. As a company operated for the benefit of our members and participating policyowners, we are defined by mutuality and our vision to provide financial well-being for all Americans. It’s more than our company structure — it’s our way of life. We are a company of people protecting people. Our company exists because people are willing to share risk and resources and rely on each other when it counts.
We strive to embrace diversity in every sense, focusing on building a thriving community where everyone is valued, included, and feels that they belong.
At MassMutual, we Live Mutual.
How We Work
MassMutual’s flexible workplace approach combines the importance of connecting in person and the flexibility of working remotely. Our hybrid model puts collaboration first with employees coming in at least three days per week to our spectacular campus settings and also enjoying the flexibility of remote Fridays, company-wide remote weeks, and a bank of flexible remote weeks to use throughout the year.
Benefits for the whole you (and your loved ones)
There’s more to your life than your job and there’s more to your aspirations than a paycheck. We take a holistic view of compensation and benefits that provides the flexibility to create a healthy balance in your life for work, family, and community. We offer the benefits you’d expect, like medical, dental, 401(k), and generous vacation time, but we also offer ones you might not expect, like three paid days for volunteering, a $1,250 annual Well-Being Wallet, and up to 320 hours of caregiver leave.
Explore some of our offerings below. Benefit details can be found here.
Why MassMutual?
Kevin
Compliance Consultant
Seth
Service Management Consultant
Kymberly
Head of Experience Journey Mapping
where we work
Springfield Office
1295 State Street, Springfield, MA
Boston Office
10 Fan Pier Blvd, Boston, MA
New York Office
2 Park Ave,
New York, NY
Virtual
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